Digital Marketing Course

About the course

This course aims to teach participants how to properly use digital marketing platforms, helping them manage promotional campaigns and achieve effective results using relevant government platforms, along with digital social media channels. The course focuses on enabling trainees to leverage modern digital capabilities to reach their target audience and achieve marketing goals efficiently and professionally.

Course objectives

• Acquire skills in using digital tools in marketing management.
• Understanding digital advertising strategies and performance analysis.
• Develop diverse marketing content suitable for each platform.
• Improve audience engagement and increase reach.
• Building successful marketing campaigns targeting the appropriate groups.

Course topics

• Introduction to digital marketing and digital transformation in business.
• Create and manage promotional campaigns across digital platforms.
• Analyze marketing performance data and measure returns.
• Strategies for writing attractive marketing content.
• Use sponsored ads effectively.
• Managing digital communities and interacting with the public.
• Modern trends in e-marketing.

Benefits of training

• Professional trainers with extensive practical experience in the field.
• Training content updated according to the latest standards and practices.
• Practical applications and interactive exercises to enhance understanding and comprehension.
• Access to training materials at any time.
• Support and advice from experts even after the training ends.